53two
launch charitable initiative to support new, emerging and underserved artists
at their arches home.
53New
is being launched to provide a little break for those that would, usually,
struggle to mount a project, rehearse a show or present their work. Under the
charity banner, 53two will offer new companies or individuals discounted and
deferred-payment room hire at their fully accessible studio and/or
theatre.
For those that have tried,
you’ll know all too well how difficult mounting a production is, how much the
initial costs are before you can even hope to make any return on ticket sales.
As cuts increase, the arts world gets more difficult to enter and people’s
budgets tighten, 53two hope to be able to give some new creatives the platform
to shine.
‘Now
more than ever are the arts needed and support for it has to double-down.
Manchester is, as we know, brimming with creative talent. For many however, the
chance to find an output for this is increasingly difficult. With this new
initiative, it is our hope that we can provide just a few individuals or
companies a little leg-up into this difficult industry and allow them a voice.’
Simon Naylor, Creative
Director, 53two
53New will see a 15%
reduction on hire rates for those companies less than 18 months old or with
less than 5 professional productions/performances to their name. It will also
allow production companies and/or individuals to produce their event and pay
after it has finished, cutting out any initial spending on venue hire which is
often the biggest sticking point. The team will still be ensuring quality work
is produced and every submission will be curated to ensure a parity of
standard, as well as insisting that the Equality, Diversity and Inclusivity
policy is adhered to. However, it is hoped that with just this small change,
doors will open for those who have previously struggled to find an opening. As
is the norm, any profit made by 53two will be used to continue to serve
disadvantaged and underserved artists.
Creatives looking to use 53New
as a platform should head to www.53two.com/53new and complete the short application form. All
applicants who fall within the criteria of what 53two consider to be new will
be considered.
For
information and interviews please email simon@53two.com or by
calling 07432 198 724
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