Sunday, 16 September 2018

REPORTAGE: The Gin Society's Manchester Gin Festival - Manchester Cathedral.




The Gin Society sounds like a very niche club and housing its festival in the opulence of Manchester Cathedral, conjures images of sophistication which might be above that of most people’s aspirations.  However, what you get is a very warm welcome to an event for anyone over the age of 18. The backdrop of the Cathedral is stunning; from the glistening organ pipes over the central bar area to the middle class ladies sipping gin in one of the side altars, set up as a quiet zone with comfy chairs and chilled out ambience.

The service staff of the event are a team brought in from an agency, who provide bar service to these events nationally and they really know how to serve the most uninformed gin drinkers, by explaining which gin is which and how they are best served.  I chatted to one of them called Paddy, on the world gin bar and he was very humble in his admittance of ‘having done his homework’.  The staff all knew what they are talking about because they’ve studied the programme, read the gin briefs and learnt what the best accompaniments are. It really helped that they had the class to make you feel at ease in your own ignorance!

This sense of hospitality was apparent from the minute you walked through the doors until you left.  Everyone I spoke to was so willing to impart their knowledge about the gins, the distilling process and any question you asked, they had the answers and were happy to share their knowledge with you.

So who goes to a gin festival?  This was such an eclectic bunch, from the thirty-something girls’ night out propping up the gin cocktail bar, to the connoisseurs in the gin masterclasses, held every half hour. We were complete novices to this type of event, despite having partaken in one or two G&Ts over the years, we certainly didn’t feel we were experts!  But one thing was for certain, it’s a great night out and you really do come away from the event feeling that you’ve enjoyed yourself, learnt so much, acquired a new taste and respect for gin as well as supported some fantastic new local businesses!

One such business was the Brindley Distillery in Chorley, producers of the brand ‘Cuckoo Gin’. Gin maker Tom gave a masterclass on their three best gins, whilst regaling us with the company’s background; how a family of farmers hit hard times in the 1980s recession and turned to gin as a source of income because they already produced the ingredients. As part of the masterclass, we sampled all three gins neat - something I never thought I’d do!  It soon became apparent that I too was capable of deciphering between different gins; .in fact by that point of the evening, I had become quite the expert on most things!

One of the great things about an event like this is the opportunity for small businesses to advertise their wares and for us all to appreciate how hard they work to make their produce. Local distillers ‘Four Sisters’ are based in Salford Quays and are run by, as the brand would suggest, four sisters.  Their strawberry gin was to die for, but they were also the only company using paper instead of small plastic taster cups, a nod and a wink to another stall selling their reusable non-plastic straws. This environmentally friendly approach was yet another sign of how the gin industry is embracing the 21st century.

Of all the producers, I think the most inspiring story of the evening was from gin makers ‘Whitby’ from (you guessed it) Whitby.  Partners, in life and business, Jessica and Luke came to an event last year and attended a masterclass on gin making. They had an appreciation for gin but Jess, working for the British Medical Council and Luke, working for Heinz, gave it all up to start their business. I asked Luke, if you can make a living from producing gin and he told me that he had asked the same question last year and was given the answer, ‘You may never drive a Lamborghini’ by a man he watched drive away in an Audi. So who knows which side of the table I’ll be on next year?  Most likely under it, with my new found love of gin!

The event happens twice yearly and runs on Friday evening, Saturday afternoon and night (but you have to buy separate tickets if you want to go to all of the sessions).  For the cost of a ticket, you get a decent gin glass to use throughout the evening and take home at the end, numerous gin tasters from around the world, the opportunity of 5 gin masterclasses and entertainment from a live cabaret act. It’s a great event and one which I’d happily go back to with friends again and again.

Reportage - Johanna Hassouna-Smith
on - 14/9/18

No comments:

Post a Comment